Tru Protein Review – Is This Plant-Based Protein Powder Effective?

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By Leslie Waterson

Reviewed by Juliana Tamayo, MS, RDN - Last Updated


If you’re a fitness enthusiast, you’re probably familiar with the wide array of protein powders on the market. There are pea protein powders, egg white protein powders, and many more. When you include internet-based sellers, there are literally hundreds of options available. Whether you’re looking for a workout powder, like Ghost Whey Protein, or a weight loss powder, there are plenty of choices for you. But how do you know which ones are worth your money?

Of course, there are some obvious ways to choose. For example, if you have a soy allergy, it’s easy to rule out soy-based proteins. Similarly, if you’re vegan, you’re not going to be interested in a dairy-based protein.

But there are plenty of plant-based proteins on the market. Some of them are worth using, and others are not. Today, we’ll be looking at Tru Protein, rice, and pea-based protein powder. We’ll talk about what it does well, what it can do better, and who should use it. Let’s take a closer look!

Tru Protein Ingredients

What Is Tru Protein?

Tru Protein Bottle

Tru Protein is rice and pea-based protein powder that’s designed as a meal replacement. It comes in a 1.65-pound tub, which provides 25 servings. In addition to its use as a meal replacement, it can also be used as a nutritional supplement. Mix it into a shake or smoothie, and it will add 27 vitamins and minerals to your daily diet.

This protein powder is organic, gluten-free, soy-free, GMO-free, and vegan-friendly. It contains no artificial flavoring or colors and is sweetened with stevia. It’s also available in 9 different flavors: banana maple muffin, birthday cake, blueberry muffin, cinnamon bun, mint chocolate chip cookie, natural chocolate cream, peanut butter banana cupcake, strawberry jam, and unflavored/unsweetened.

Tru Protein Advantages

  • 11 flavor choices
  • Packed with 27 different vitamins and minerals
  • Gluten, soy, and GMO-free
  • No artificial flavoring and colors
  • Compatible with a vegan diet


  • Some people feel that there’s a chemical aftertaste that made the experience unpleasant
  • Rice protein can be difficult for some people to digest without the aid of digestive enzymes

Who Makes Tru Protein?

Massy Arias- Founder of Tru Protein

Tru Protein is manufactured by Massy Arias, the personal brand of Massiel “Massy” Indhira Arias. Born in the Dominican Republic, Massy moved to the US at age 14 and currently resides in Los Angeles. The creator of the MA warrior challenge, Massy is one of the most well-known celebrity trainers on the planet. She’s been featured in Parents, Women’s Health, Latina, Strong, and Oxygen magazines. Through her personal brand, she also sells Tru Vitamin, Tru Energy, Tru Metabolism, Tru BCAA, True ACV, and Tru Detox, a complete line of fitness supplements that are designed to support a healthy lifestyle.

Tru Protein Ingredients

Tru Protein Supplement

Tru Protein’s main ingredient is organic pea protein. This protein is the easiest plant-based protein for humans to digest and has the highest bioavailability. It also contains organic rice protein, bringing the total protein content to 20 grams per serving, which is about par for the course for a protein powder. Tru Protein also contains natural flavorings, xanthan gum, Lohan gua extract, stevia leaf extract, sunflower lecithin, and guar gum.

In addition to its protein content, it also contains 1 gram of fat, 1 gram of sugar, and 1 gram of dietary fiber. The sugar content may be of some concern to ketogenic dieters since it more or less uses up your daily allowance of carbs. That said, it’s technically workable with a ketogenic diet.

Tru Protein contains 27 different vitamins and minerals. This includes 2,500IU of Vitamin A, 30mg of Vitamin C, 200IU of Vitamin D3, 15IU of Vitamin E, 40mcg of Vitamin K1, 0.75mg of Vitamin B1, 0.85mg of Vitamin B2, 10mg of niacin, 1mg of Vitamin B6, 200mcg of folic acid, 3mcg of Vitamin B12, 150mcg of biotin, 5mg of pantothenic acid, 100mg of calcium, 1.75mg of iron, 77.3mg of phosphorus, 75mcg of iodine, 200mg of magnesium, 7.5mg of zinc, 35mg of selenium, 1mg of copper, 1mg of manganese, 60mcg of chromium, 37.5mcg of molybdenum, 81mg of chloride, 187.5mg of sodium, and 25mg of potassium. That’s more vitamin content than you can expect to get from most multivitamins!

Some of the best vegan probiotics also use the ingredients found in Tru Protein.

How Does Tru Protein Work?

How does Tru Protein work

Tru Protein provides 40 percent of your daily value of protein. This is a boon to workout enthusiasts, as well as for vegans. Getting enough protein as a vegan can be challenging, and beans can get monotonous. So why not switch things up with a delicious flavored shake?

In addition, you also get all the vitamins we listed above. If you regularly take multivitamins, you might be able to replace them with this shake. This makes Tru Protein a great value for many people, regardless of why exactly you’re buying it.

How you consume Tru Protein is up to you. The most obvious way is to make it into a traditional protein shake. However, some people feel that it has an unpleasant aftertaste. If you want to improve on that, blend it into your morning smoothie. This can help mask any “off” flavors, and you’ll still get all the benefits of Tru Protein. 

Is Tru Protein Safe?

Tru Protein contains no artificial ingredients. For this reason, it’s safe for most people. You don’t have to worry about artificial preservatives or carcinogens, or most major allergens. That said, as with any supplement, take a careful look at the ingredients. If you’re allergic, you should definitely steer clear.

Where To Buy Tru Protein

Tru Protein Website

At this time, Tru Protein is available exclusively through It comes in a 1.65-pound tub, which provides 25 servings. The tub costs $49.99, which works out to a cost of $2 per serving. Compared to other similar supplement powders, this is an excellent value.

Tru Protein: Is It Worth It?

Is Tru Protein Worth it

So, is Tru Protein worth the investment? We give this supplement a resounding yes. If it were just a simple protein powder, it would only be a middling value. However, it also contains a wide array of other nutrients. It’s both a supplement and a protein powder, which makes it a fantastic value.

Overall Rating:
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Leslie Waterson

Leslie has been passionately involved in the health and fitness industries for over a decade. She is constantly reviewing the latest scientific research and studies in order to take a research-backed approach to lifestyle optimization. Her main areas of interest include nutrition and supplementation. Leslie shares her findings on Fitness Clone to help other health enthusiasts choose the products and routines that will help them achieve their goals.

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