Jeff Logan grew up in Ohio. Fitness was always a part of a his life and he started hitting the gym with his dad when he was just 7. Logan trained for the NFL draft but his health was anything but optimal, and at one point he weighed over 300 lbs. When he wasn’t picked up by pro football, Logan used his experience as an athlete and trainer to drop 100 lbs. He created a diet exercise and supplement line called Become to help people become their best selves. Logan has also appeared on screen in the tv series Double Cross and in Cardi B’s Press music video. He is married and has 1 child. Logan has hundreds of thousands of followers on social media. He is 5 feet, 10 inches tall and weighs about 205 lbs.
Jeff Logan’s Diet
Logan used a process of trial and error to create his diet and supplements. He eats organic foods and does not consume alcohol, with the exception of small amounts of red wine. Items typically found in his pantry include wild-caught cod, free-range eggs, kale, nuts, brown rice and fresh fruit. He eats every few hours and has smaller meals comprised of a balance of proteins, healthy fats and carbs. He stays hydrated with plenty of water.
- Medium Fat 30% 30%
- Medium Carb 40% 40%
- Medium Protein 40% 40%
For Logan’s first meal of the day, he will often have free-range eggs, 3 pieces of toast, and berries.
Logan is all about eating fresh, health, organic foods. Lunch is usually his biggest meal where he’ll often have a cod fillet and brown rice along with steamed vegetables. For dinner, he’ll skip the carbs and have something like an egg white omelette with some nuts that contain slow-burning, healthy fat to stave off hunger pangs.
It’s Up to You
Logan says it’s easy to hit the fast food drive-thru or snack on unhealthy stuff, but if you’re going to make progress with weight loss, you have to commit to a more disciplined way of eating. To that end, he recommends buying only healthy foods to avoid consuming empty calories.
Choose Your Treats Wisely
Logan mostly avoids alcohol, but if he does want to tipple, he’ll have something that is still healthy, such as red wine.
What to Eat
Red Wine (treat)
What to Avoid
Logan on His Motivation To Lose Weight
‘I was unhappy with the way I looked and felt and I got angry enough to make a drastic change.’
Logan on His Diet
‘So much trial and error! I finally came up with the perfect diet.’
Logan on Being The Face of His Supplement Brand
‘Practicing what I preached and leading by example was a daily challenge at the beginning, [but] now I take pride in it and live by it.’
Logan on Alcohol
‘I don’t drink. I’ve never been drunk.’
Jeff Logan’s Workout Routine
A Long Road
Although Logan worked out and played sports since childhood, he wasn’t always in the best shape. After hitting the scales at 300 lbs., he decided it was time to make a change.
The Long Game
Logan says the key to success at the gym or in life is to realize that there is no magic bullet, results take time, and that it’s an ongoing process.
Trial & Error Process
Just like with his diet, Logan spent a long time tweaking his fitness routine, and is still working toward perfecting it.
Build It & You Will Come
Logan constructed a home gym in his garage so he never has any excuse not to work out.
Logan works out more or less every day, and puts in up to 4 hours over the course of a day.
Cardio Warm Up
Logan starts off his workouts with a 5-minute cardio session. He keeps it simple, such as skipping rope.
Logan takes a classic split approach to fitness, targeting 1 body part per day.
A Jeff Logan Routine
Jump rope, jog, etc: 5 min
Incline barbell bench press: 6-12 reps x 5 sets
Flat dumbbell bench press: 8-12 reps x 5 sets
Incline dumbbell bench press: 10-12 reps x 4 sets
Standing cable chest fly superset with machine chest press: 10-15 reps x 4 sets
Pec deck machine superset with bodyweight push up: 10-15 reps x 4 sets
Dumbbell lat pulldown: 10-12 reps x 4 sets
Barbell deadlift: 8-12 reps x 5 sets
Wide-grip bodyweight pull ups: 4 sets to failure
T-bar row: 8-12 reps x 4 sets
Seated dumbbell shrug: 12-15 reps x 4 sets
Seated dumbbell overhead press: 8-12 reps x 4 sets
Behind the neck shoulder press: 8-12 reps x 4 sets
Seated dumbbell lateral raise: 10-15 reps x 4 sets
Seated alternating dumbbell front raise: 10-15 reps x 4 sets
Incline dumbbell to rear delt fly: 10-15 reps x 4 sets
Stiff leg dumbbell deadlift: 8-12 reps x 4 sets
Smith machine lunge: 8-12 reps x 4 sets
Lying hamstring curl: 10-15 reps x 4 sets
Seated leg extension: 10-15 reps x 4 sets
Barbell good mornings: 8-12 reps x 4 sets
Dumbbell walking lunges: 10-15 reps x 4 sets
Single leg hamstring curls: 10-15 reps x 4 sets
Standing barbell curl: 6-10 reps x 4 sets
Overhead dumbbell triceps extension: 8-12 reps x 4 sets
Seated cable pushdown: 12-15 reps x 4 sets
Overhead cable triceps extensions: 10-15 reps x 4 sets
Standing dumbbell curls: 10-15 reps x 4 sets
Logan’s Approach To Health and Fitness
‘What you put in is exactly what you will get out! Minimal effort will produce minimal results.’
Logan on Impatience
‘The fruits of your labor come at the very end…You can’t have glitz without the grind.’
Logan on Comparisons
‘See where the bar is set and aim high.’
Logan on Patience
‘Realize that you are a progressive work in progress.’
Jeff Logan’s Supplements
Logan usually has 2 protein shakes a day to build muscle, burn fat and cut hunger. His all-natural Be Pro vegan protein powder contains all essential amino acids, along with digestive enzymes.
Logan’s Be Lean fat loss caps contain choline, tyrosine, carnitine, cayenne pepper and caffeine among other ingredients to boost metabolism and your state of mind. This supplement is also suitable for vegans.
Vitamin C Gummies
Logan’s supplement line also includes a diuretic for those times when you want to look extra lean. Be Dry contains uva ursi, horsetail extract, dandelion root, and juniper berry.
Hair, Skin, Nails + Probiotics
Logan’s Be Clean supplement contains collagen, vitamin C, vitamin B6, hyaluronic acid, shavegrass herb, ALA, zinc and a blend of 4 probiotics to promote optimal well-being and appearance.
Logan’s line also includes a vegan testoste-rone booster called Be Hard. It contains tribulus terrestris, ashwagandha, fenugreek, maca, longjack and black pepper, and promotes strength, energy, libido, while blocking estrogen.
Jeff Logan’s Lifestyle
Rest Is Essential
Logan says getting sufficient sleep was a key element of his own weight loss and fitness transformation.
After his NFL bid failed, Logan had to scramble to make ends meet. He worked odd jobs, and never gave up on the dream of being successful. He sees every day as a fresh one to rewrite the stats and make things happen that others might consider to be impossible.
Instant Grand Plan
Logan used to sneak into a gym to work out, and began posting workout tips on social media. When a woman at the gym asked him to design a workout for her, he saw his chance and created ‘Logan Performance’ on the spot.
Logan’s dream for himself is to keep improving in every way. As for his brand, he wants to see it in major retailers around the world.
Logan’s garage is the ultimate man cave. Besides housing his Lamborghini, Ferrari, and motorcycle he rarely rides, it is his gym, office, and lounge. It’s also the space where he stores his merchandise and a lot of things he doesn’t use (but plans to), including a guitar.
Logan is more or less covered in tattoos. He says it’s weird to see old pictures of himself where he doesn’t have them.
Logan on Not Getting Selected in the NFL Draft
‘I had put all my eggs in 1 basket. I had no plans for the next month.’
Logan on The Factors That Led to His Success
‘Failure. Every time something didn’t work, I learned a new way NOT to do something. I’m very thankful and fortunate for every failure I’ve encountered. They’ve made me who I am today. Without failure, I wouldn’t be as strong and I wouldn’t have “practiced” so hard.’
Logan on Getting Through Hard Times
‘When things were rough at first, I would often envision a version of myself who could do it all.’
Logan on Doing His Best
‘If I know for a fact that I can do better, I think it’s kind of a sin not to push myself.’
Logan on Being a Successful Entrepreneur
‘Organization is key. Every day, there should be a set of tasks written out to be executed. If there is no structure,…nothing will really get completed.’
Logan on Human Potential
‘Over time, I just realized that human potential is limitless.’