Most people think the smartwatch trend started in 2015 when Apple unveiled the first-generation Apple Watch, but did you know the first smartwatch was actually the Japanese Seiko Ruputer, released in 1998?
Regardless of their origins, smartwatches have become essential in today’s digitally-focused consumer economy. These devices pair with compatible smartphones and deliver an extensive range of features, from making calls and sending texts to monitoring heart rate, blood pressure, O2 levels, and more.
The Atria is a new smartwatch designed and manufactured by Austrian company FitTrack. This multipurpose device is specifically engineered for fitness tracking applications.
With numerous fitness tracking smartwatches available—including FitBit and Google Fit—what makes the Atria worth considering? We’ll examine the FitTrack Atria in detail, covering its features, performance, pros, cons, and overall value. Let’s dive into the world of fitness tracking smartwatches.
Overview: FitTrack Atria
The Atria is a multipurpose smartphone-integrated smartwatch designed for fitness tracking and basic smartphone capabilities. It features a 1.2″ touchscreen display that delivers push notifications, texts, and calendar alerts while monitoring your vitals. The watch includes seven different sports modes for tracking O2 levels, heart rate, body temperature, blood pressure, and more. It also offers dedicated sleep tracking that monitors light, deep, and REM sleep cycles to ensure optimal sleep quality.
All recorded data syncs with the companion smartphone app, allowing you to monitor progress over time. You can track calories burned, resting heart rate, and optimize workout plans to achieve your predefined fitness goals.
Advantages
- 7 different sports tracking modes
- Dedicated sleep cycle tracker
- Integrated heart rate, calorie burn, and cardio fitness monitoring to optimize workout routines
- Enables text, calendar, and push notifications from phone
- Exceptional 7-day battery life per charge
- Android 5.0 and Apple iOS 10.0 compatible
- 6 customizable digital watch faces to suit your individual style
- Plays music
- Can take pictures
Disadvantages
- Cannot make calls/send texts from watch face
- Cannot download other apps from an app store
- Companion app can be confusing to navigate
Who Makes FitTrack Atria?
The Atria is manufactured by FitTrack, an Austrian company founded in 2013 and co-founded by Nicolas Festl (CEO), Maximilian Maurer (CFO), and Bernhard Hackl (CTO). The company has reached a significant milestone, achieving over 120,000 daily users of its products. FitTrack is also known for its Smart Body BMI Scale, a smart scale capable of making over 17 biometric measurements, including weight, body fat percentage, protein count, body temperature, and more.
FitTrack has also unveiled plans for an AI-driven nutrition app called Track Eats that will allow users to monitor their daily diet and create meal plans to meet their fitness goals.
According to their website, FitTrack’s mission is to “increase everyone’s insight and gain a deeper understanding of one’s own body as we take weight measuring on a whole new level.” FitTrack recognizes that one-size-fits-all approaches to fitness don’t work, which is why they created a line of powerful smart devices that help you on your unique path to health. They’re also involved in their community, donating a portion of their proceeds to engage diverse leaders and volunteers who foster health and physical activities in children, youth, and schools.
How Does the Atria Work?
The Atria uses electric sensors to monitor changes in bodily activity. Changes in electric resistance due to bodily phenomena are calculated and fed into validated equations to produce biological measurements. This “Bioelectric Impedance Analysis” (BIA) tracks heart rate, blood pressure, calorie burn, and more. All data is recorded by the companion app, which lets you browse and search measurement categories.
The Atria also tracks sleep by monitoring body movement during rest. Their proprietary software translates these movements into periods of sleep and wake, allowing the watch to monitor sleep cycle duration and determine if they align with optimal light, deep, and REM sleep patterns. This feature enables people with sleep disorders and general sleep disruption to record patterns for lab analysis without lengthy in-lab sleep studies.
The Atria also features an extremely efficient lithium-ion battery. A single charge lasts a full seven days without losing any data tracking capability. The battery charges via standard USB-C cable and reaches full charge in just a few hours.
However, there are limitations. You cannot make calls or send texts directly from the watch, so returning messages or emails requires pulling out your phone. While this isn’t problematic for dedicated fitness tracking, it may disappoint those seeking comprehensive smartphone features in their smartwatch.
Where to Buy and Cost
Currently, the Atria is only available through FitTrack’s official website, though they plan to expand to third-party online retailers soon. The Atria is currently priced at $95.00 or $122.00 with the lifetime warranty guarantee.
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FitTrack Atria: Is It Worth It?
Our answer is a resounding yes. The FitTrack Atria is an exceptionally competent fitness tracker smartwatch available at a remarkably reasonable price. The measurements are precise, and the sleep tracking mode is a distinctive feature that sets it apart from other smartwatches. The companion smartphone app is user-friendly, despite some questionable design choices.
